Ballet ILK is an advanced brand identity project that spans over different forms of media. I grew up as a dancer, and the ballet world has a reputation of being conservative and very traditional. When you hear of modern and avant-garde dance companies they are often different styles of dance, never ballet. Ballet ILK prides themselves on being diverse and inclusive. No matter your weight, race, age, if you fit the bill for a show, you are in the ballet, no politics involved or age old traditional beliefs. You are always welcome at Ballet ILK, where it's a new world of ballet.

I was inspired by many Dadaist artists, I felt that Dada captures the integrity of going against tradition and being experimental. 
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